An Airbnb revenue forecast is a month-by-month projection of occupancy, ADR and revenue for one property, shown next to the same figures for comparable listings. It is used to test a purchase, an arbitrage lease or a new listing before money is committed, and to set revenue targets for a live listing.
Demand drivers in Aberdeen: the Braemar Gathering Highland Games attended by the Royal Family each September; Balmoral Castle and the Royal Deeside estates and distilleries; the offshore energy sector driving midweek corporate stays; the granite Old Aberdeen university quarter and North Sea harbour. Typical guests: Energy-sector contractors on weekday business stays in the city, alongside summer visitors touring Deeside from Ballater and Braemar. Where the work starts: Blending a resilient corporate weekday base with leisure-led summer and Gathering weekends, and holding the Scottish short-term-let licence for both city flats and rural cottages.
Aberdeen Airbnb pricing starts with segment. City flats near offices and the harbour earn most from Monday to Thursday contractor stays, so we set corporate weekday rates and offer weekly and monthly discounts for project work. Offshore Europe and graduations get event premiums. Deeside cottages run on summer weekly stays, with the Braemar Gathering priced as a peak weekend.
The full service is described on our airbnb revenue forecast page; this page covers how it applies in Aberdeen.