Hotel revenue management consulting is an independent review of how a hotel prices, distributes and forecasts its rooms, followed by the strategy, calendar, reports and training to earn more from the same inventory. Unlike outsourced revenue management, the consultant does not make the daily decisions; your team does, with a better plan.
Demand drivers in Riga: Old Riga and Art Nouveau tourism; Jāņi midsummer; Jūrmala beach season; Stag and group travel. Typical guests: European weekend visitors and groups on 2 to 3 night stays. Where the work starts: Weekend and group premiums, summer beach demand in Jūrmala, and winter floors.
Riga hotels serve weekend leisure, conference, sports and group travel. We protect peak weekends from early group allocations, set midweek corporate rates, and use packages with spa or cultural experiences in winter. The comp set should split Old Town boutique hotels from business hotels near the river and Jurmala resorts.
The full service is described on our hotel revenue management consulting page; this page covers how it applies in Riga.