Hotel revenue management consulting is an independent review of how a hotel prices, distributes and forecasts its rooms, followed by the strategy, calendar, reports and training to earn more from the same inventory. Unlike outsourced revenue management, the consultant does not make the daily decisions; your team does, with a better plan.
Demand drivers in Rio de Janeiro: Carnival; Réveillon on Copacabana beach; Rock in Rio; Summer beach season. Typical guests: Domestic and international travellers on 4 to 7 night stays in Copacabana, Ipanema and Leblon. Where the work starts: Carnival and Réveillon premiums with 4 to 7 night minimums, winter floors, and beachfront positioning.
Rio hotels price around beach events, conventions at Riocentro, football at the Maracanã and concert dates. We protect Réveillon and Carnival inventory with package minimums, restrict discounted group business during peaks, and track separate comp sets for Copacabana, Ipanema, Leblon and Barra. Corporate rates in Centro and Botafogo help fill winter weekdays when leisure demand is weaker.
The full service is described on our hotel revenue management consulting page; this page covers how it applies in Rio de Janeiro.