Hotel revenue management consulting is an independent review of how a hotel prices, distributes and forecasts its rooms, followed by the strategy, calendar, reports and training to earn more from the same inventory. Unlike outsourced revenue management, the consultant does not make the daily decisions; your team does, with a better plan.
Demand drivers in Bordeaux: Wine tourism in Saint-Émilion and the Médoc; Bordeaux Fête le Vin; Rugby and stadium concerts; Arcachon and Atlantic coast day trips. Typical guests: European city-breakers and wine travellers on 3 to 4 night stays. Where the work starts: Harvest and festival premiums, and compliance with Bordeaux's primary-residence rules.
Bordeaux hotels mix wine-trade business, conference traffic at the Parc des Expositions and leisure couples. We fence corporate and trade rates around the April tastings and harvest, watch the Matmut Atlantique concert calendar and Union Bordeaux-Bègles home fixtures, and build the comp set by district because a Chartrons boutique and a station hotel compete for different guests. Group blocks from wine tour operators should be released early enough to sell the rooms transient in peak weeks.
The full service is described on our hotel revenue management consulting page; this page covers how it applies in Bordeaux.