Revenuenaire
Colombia - Latin America & Caribbean

Revenue management for hotels and short-term rentals in Colombia

Colombia has become one of Latin America's fastest-growing rental markets, powered by Medellin's emergence as a digital-nomad hub, Cartagena's Caribbean and wedding tourism, and Bogota's steady corporate and conference base. Demand shape varies sharply by city: Medellin runs on one-to-three-month remote-work stays, Cartagena on holiday and long-weekend spikes, and Bogota on business midweeks, so a single national rate card would miss most of the value. National holidays and long weekends drive strong domestic surges across all three.

Revenue management in Colombia at a glance

Revenuenaire runs revenue management for hotels, resorts, serviced apartments and short-term rentals in Colombia, remotely: Airbnb and vacation rental pricing, outsourced hotel revenue management, consulting, PriceLabs and Wheelhouse setup, and OTA channel optimization. In Colombia, rates peak December to mid-January, so every strategy is built around that calendar.

Start in the chat, or with a pricing strategy session from $125. Last updated .

3 markets

Dedicated Colombia destination pages

20,000+

Properties optimized worldwide

Your time zone

Every session scheduled locally

We manage Colombian portfolios remotely using PriceLabs and Wheelhouse and our own pricing software, building monthly discount ladders for nomad stays, holiday and long-weekend premiums for the coast and corporate midweek cards for the capital. Owners can take a one-off strategy build or our ongoing managed service, run over Zoom in your time zone.

Market snapshot

How demand behaves across Colombia

National seasonality

Peak demand
December-to-January and Holy Week holidays, plus city festivals such as Feria de las Flores in Medellin.
Softest period
The April-to-May and October rainy weeks outside holidays.

Demand drivers

  • Digital-nomad and remote-work demand, led by Medellin
  • Cartagena's Caribbean, wedding and long-weekend tourism
  • Bogota corporate, conference and medical-tourism travel
  • Colombian national holidays and long weekends driving domestic surges

Regulation and compliance

Colombia requires all tourist accommodation, including short-term rentals, to hold a valid Registro Nacional de Turismo (RNT), and operating without it can lead to fines or suspension, so registration is the essential first step. A national tourism contribution applies to registered operators, and horizontal-property rules mean residential buildings can regulate or restrict short letting through their own governance. Compliance with the RNT is the single most important national requirement for Colombian hosts.

Currency and channels

Rates are managed in The Colombian peso (COP) is free-floating and often weak against the dollar, which is part of what makes Colombia such good value for foreign nomads and helps sustain long-stay demand. We watch the peso as a demand signal for international guests while pricing domestic and holiday demand in peso terms., benchmarked against the local comp set and priced for net revenue after channel fees.

Channels: Airbnb dominates the Medellin nomad market and Booking.com is strong for Bogota business and Cartagena stays..

Market guide

Colombia revenue management market guide

Colombia has turned into one of Latin America's fastest-growing travel markets, with three cities leading. Medellín attracts digital nomads, long-stay remote workers and leisure travellers drawn by its spring-like climate, Cartagena sells Caribbean beaches, colonial streets, weddings and long weekends, and Bogotá runs on corporate, conference and medical travel. International guests come from the US, Spain, Mexico and the rest of Latin America, while domestic travel surges on puentes, the long weekends created by moving holidays to Mondays. December to mid-January, Holy Week and mid-year school holidays are the strongest periods. We price Colombia by city and segment, track festivals such as the Feria de las Flores and protect puente weekends.

Revenue management in Colombia

Colombia pricing calendar

  1. December to mid-JanuaryPeak

    Christmas, New Year and the national holiday season fill Cartagena and Medellín. The Feria de Cali in late December adds another spike.

  2. Late January to MarchShoulder

    Business returns to Bogotá, and Barranquilla Carnival in February or March is a short, strong peak on the Caribbean coast.

  3. April to MayShoulder

    Holy Week brings a sharp domestic peak, then rainy weeks soften leisure demand outside puente weekends.

  4. June to AugustHigh

    Mid-year school holidays and the Feria de las Flores in Medellín in August drive strong leisure demand.

  5. September to NovemberShoulder

    Rainier weeks and business travel in Bogotá. Puentes and conferences give short spikes before December.

Key markets across Colombia

Medellín
El Poblado and Laureles lead with digital nomads, long stays and leisure travellers. Monthly pricing and coworking amenities matter as much as nightly rates.
Cartagena
The walled city, Getsemaní and Bocagrande sell Caribbean leisure, weddings and long weekends. Peak weeks justify long minimums and high premiums.
Bogotá
Corporate, conference and medical travel, with Chapinero, Usaquén and the financial district leading. Weekdays are strongest, and puentes soften the city.

Rules and taxes to price around in Colombia

Tourist accommodation in Colombia, including vacation rentals, must be listed in the National Tourism Registry, and platforms are expected to show the registration number. Buildings under horizontal property rules can restrict short stays. VAT applies to accommodation, with exemptions for some non-resident foreigners. We confirm the registration and building rules before pricing.

Services

Revenue management services in Colombia

For hotels, resorts, serviced apartments, Airbnb hosts and property managers in Colombia, delivered remotely by our revenue team.

Airbnb revenue management in Colombia

Colombian short-term rentals depend heavily on segment. In Medellín, we use monthly and weekly discounts for remote workers and keep nightly pricing for tourists and events like the Feria de las Flores. Cartagena listings price peak weeks and weddings with long minimums. Bogotá apartments serve business and medical travellers on weekdays. Fast Wi-Fi, security and air conditioning in Cartagena drive conversion.

Airbnb revenue management

Outsourced hotel revenue management in Colombia

Colombian hotels balance international leisure, corporate, conference and wedding business. In Cartagena, we manage wedding groups and peak weeks carefully, in Bogotá we fence corporate rates and track conference calendars, and in Medellín we balance leisure, nomad and business segments. Domestic puentes require dedicated pricing, especially for resort and coastal hotels.

Outsourced hotel revenue management

Revenue management outsourcing in Colombia

For hotels and short-term rentals in Colombia, whether one property in Medellín or a portfolio across areas such as Cartagena plus Bogotá: a dedicated revenue manager runs daily pricing, minimum stays, channel restrictions and monthly reporting for you, month to month with no long-term lock-in.

Revenue management outsourcing

Revenue management consulting in Colombia

A fixed-scope review for Colombia hotels and short-term rentals: your rates, restrictions, channel mix and comp set are audited, then turned into a 12-month pricing calendar that protects december to mid-january. Your team runs it, or we do.

Revenue management consultingFor hotelsFor Airbnb

PriceLabs pricing strategy, done for you, in Colombia

We build your Colombia strategy inside PriceLabs or Wheelhouse with you on a live call: base and minimum prices, the seasons above, event premiums, gap-night and last-minute rules, for short-term rentals and hotels alike. Priced by listing count, from $125 one-time.

PriceLabs packagesPriceLabs for hotels

OTA channel optimization for Colombia properties

Booking.com and Airbnb lead in Colombia, with Despegar strong for domestic and Latin American travellers and Expedia for US guests. Airbnb dominates long-stay demand in Medellín. We keep the registration number visible on every channel and align rates in pesos and dollars.

OTA optimizationHotel OTA optimization

Tools and channels we work with in Colombia

  • Revenuenaire Dynamic Pricing
  • PriceLabs
  • Wheelhouse
  • Beyond Pricing
  • DPGO
  • Pricepoint
  • Duetto
  • IDeaS
  • Hospitable
  • Hostaway
  • Guesty
  • OwnerRez
  • Lodgify
  • Smoobu
  • Beds24
  • Hostfully
  • Uplisting
  • Cloudbeds
  • Mews
  • SiteMinder
  • Little Hotelier
  • Opera Cloud
  • RoomRaccoon
  • Airbnb
  • Booking.com
  • Vrbo
  • Expedia
  • Agoda
  • Google Hotel Ads
  • Trivago
  • Tripadvisor
  • Furnished Finder
  • Direct booking website
Talk to a revenue manager

Questions about your Colombia property?

Tell us what you run in Colombia and which service you are considering. A revenue manager replies in your time zone.

Pricing playbook

5 pricing moves for Colombia

  1. 1

    Map Colombian puente weekends for the year and add domestic premiums in coastal and leisure markets on those dates.

  2. 2

    Use monthly and weekly discounts in Medellín for remote workers, while keeping nightly premiums for Feria de las Flores.

  3. 3

    Price Cartagena's December to mid-January peak early with long minimums and strict cancellation terms for the walled city.

  4. 4

    Fence Bogotá corporate rates on major conference dates and use weekend leisure offers to fill the city's quieter days.

  5. 5

    Lift Barranquilla and coastal rates for Carnival, one of the largest celebrations in Latin America.

  6. Fully outsource your revenue management in Colombia

    A dedicated revenue manager runs these moves and the daily pricing for you, month to month.

    Contact us

Every move above is built into the strategy we set up or run for your Colombia property.

Plans and pricing

PriceLabs pricing strategy plans for Colombia

One-time, built with you live on Zoom and priced by listing count, from $125 to $615.

Every plan includes, set up for your Colombia listings

  • Pre-meeting account review
  • Your PriceLabs setup or audit
  • Competitor check
  • Seasonal pricing rules
  • Last-minute and early-bird pricing
  • Length-of-stay strategy
  • Gap-fill strategy
  • Base and minimum pricing
  • Weekday vs weekend pricing
  • OTA markup configuration
  • Q&A on anything pricing related
PlanListingsSessionPrice
Starter1-2 Listings45-minute Zoom call$125
Growth3-6 Listings60-minute Zoom call$250
Portfolio7-10 Listings90-minute Zoom call$370
Scale11-15 Listings90-minute Zoom call$480
Pro16-21 Listings120-minute Zoom call$615
Enterprise22+ Listings120 to 240-minute Zoom callFrom $635

Which plan fits your Colombia portfolio

Starter, $125

One listing in Medellín

A single apartment or home, priced against its own set of comparable listings.

Portfolio or Scale, $370 to $480

Listings across several areas

For example Cartagena plus Bogotá: each area gets its own comp set, seasons and minimum-stay rules.

22+ listings, from $635

More than 21 listings

Use the large-accounts calculator to see the exact price and session length for your listing count.

Large-accounts pricing
Managed Airbnb pricing

Airbnb revenue management for Colombia

Done for you and month to month: our revenue managers run your Colombia short-term rental pricing every week. From $225 a month, priced by listing count with no cap.

What we run for your Colombia listings

  • Daily rate monitoring and 2-3 price changes a week for listings in Medellín, Cartagena, and Bogotá
  • Peak rates and minimum stays set early for December to mid-January
  • Base, minimum and maximum prices, gap nights and last-minute discounts
  • Run in PriceLabs, Wheelhouse or Revenuenaire Dynamic Pricing
  • Listing, promotions and Airbnb, Booking.com and Vrbo optimization on Plus
  • Monthly strategy call and a 12-month forecast on Pro; month to month, no lock-in
ListingsCorePlusPro
1 listing$225$305$395
5 listings$565$765$990
10 listings$965$1,305$1,690
25 listings$1,415$1,910$2,475
50 listings$1,865$2,520$3,265

Monthly prices. Managed plans start after the one-time pricing strategy setup above, so your Colombia strategy is built first.

Which managed plan fits your Colombia rentals

Core, from $225/mo

Managed pricing, run for you every day

For hosts in Medellín who handle guests and listings themselves and want the pricing done every week.

Plus, from $305/mo

Pricing plus listing and channel optimization

For listings competing in Cartagena: pricing plus listing content, promotions and channel work on every OTA.

Pro, from $395/mo

Full revenue management with a monthly strategy call

For portfolios across Bogotá and beyond, with forecasting, launch pricing for new listings and a monthly call.

Price your exact listing count
Hotel revenue management outsourcing

Hotel revenue management outsourcing in Colombia

Your outsourced revenue manager for Colombia, priced by property size rather than per room: from $650 a month, after a one-time hotel pricing strategy setup from $750.

What your Colombia hotel gets

  • Daily rates and restrictions set against a Colombia comp set
  • Group, event and length-of-stay strategy around December to mid-January
  • BAR and rate-plan strategy by room type
  • Connected to your PMS and channel manager, no new software to learn
  • OTA, metasearch and direct-booking mix with rate-parity checks on Plus
  • Forecasting, pace reports and a monthly strategy call on Pro
Hotel sizeCorePlusPro
BoutiqueUp to 20 rooms$650$900$1,150
Small21 to 50 rooms$950$1,300$1,650
Midsize51 to 100 rooms$1,400$1,900$2,450
Large101 to 200 rooms$2,000$2,700$3,500
Large & luxury200+ rooms, luxury or multi-propertyCustom quote

Monthly prices, month to month. The one-time setup builds your Colombia strategy before we take over.

Which plan fits your Colombia hotel

Boutique, from $650/mo

A boutique hotel or guesthouse in Medellín

Up to 20 rooms: one comp set, daily rates and stay rules, without hiring a full-time revenue manager.

Small or Midsize

A city or resort hotel in Cartagena

21 to 100 rooms: rate plans by room type, segment mix and event pricing, reported monthly.

200+ rooms or several hotels

Larger, luxury or multi-property in Colombia

For example a group with hotels in Cartagena plus Bogotá: quoted on size and complexity.

Ask for a custom quote
Guides

Revenue management guides

Pricing guides that apply to Colombia hotels and short-term rentals.

Client results

Real stories. Real revenue growth.

Here is what hotel and short-term rental operators say after working with Revenuenaire.

★★★★★

“Within 3 months of working with Revenuenaire, our ADR went up by 42% and occupancy hit 94%. Their dynamic pricing strategy is exceptional.”

Mohammed A.

Boutique Hotel, Abu Dhabi

★★★★★

“We went from struggling Airbnb listings to fully optimized properties generating 3x the revenue. The team genuinely cares about your results.”

Sarah T.

STR Portfolio Owner, Miami

★★★★★

“Revenuenaire ongoing management is exactly what we needed. Weekly reports, transparent communication and consistent RevPAR growth.”

Karim B.

Resort Manager, Marrakech

FAQ

Questions from Colombia hosts and hoteliers

Do Colombian vacation rentals need a registration number?

Yes. Tourist accommodation, including vacation rentals, must be registered in the National Tourism Registry, and the number should appear on booking platforms. Building rules under horizontal property can also restrict short stays. We confirm both before setting up pricing, because unregistered listings risk removal.

How should Medellín apartments price for digital nomads?

Medellín has strong long-stay demand from remote workers, so we use weekly and monthly discounts and highlight fast Wi-Fi and workspaces. Nightly pricing still matters for tourists and events like the Feria de las Flores, when we raise rates and minimum stays.

What are puentes, and why do they matter?

Puentes are long weekends created when Colombian holidays move to Mondays. They trigger strong domestic travel to coastal, rural and leisure destinations. We map them a year ahead and add premiums and minimum stays, especially in Cartagena and other leisure markets.

Do I need an RNT to rent short-term in Colombia?

Yes. A valid Registro Nacional de Turismo is mandatory for tourist accommodation and operating without it risks fines or suspension. We build your calendar around a compliant setup.

How should I price a Medellin nomad rental?

Medellin runs on one-to-three-month stays, so we set a monthly discount ladder that fills long gaps profitably rather than chasing nightly rates that leave the calendar patchy.

Can my building restrict short-term rentals?

It can. Colombia's horizontal-property rules let residential buildings regulate short letting through their governance, so we check the building rules and price within them.

Does Revenuenaire work with hotels and Airbnb hosts across Colombia?

Yes. Revenuenaire works with hotels, resorts, serviced apartments, Airbnb hosts and property management companies throughout Colombia, remotely, with no minimum or maximum portfolio size, from a single listing or independent hotel to management companies running 1,500+ properties. Dedicated market pages cover 3 Colombia destinations, and the same strategy scales to any town or region not listed.

What does pricing strategy cost in Colombia, and how do I start?

A one-time PriceLabs or Wheelhouse setup, priced by your exact listing count, starts at $125 for up to two listings; revisits for existing clients start at $75. Revenuenaire Dynamic Pricing software is $18 per listing per month. Managed revenue management for hotels is quoted per property. Prices are billed in USD and the strategy is built for The Colombian peso (COP) is free-floating and often weak against the dollar, which is part of what makes Colombia such good value for foreign nomads and helps sustain long-stay demand. We watch the peso as a demand signal for international guests while pricing domestic and holiday demand in peso terms. revenue.

Get started today

Ready to earn more from every night in Colombia?

Tell us what you run in Colombia and what you need. A revenue manager answers in the chat, in your time zone, and follows up with a pricing session, a managed proposal or a Revenuenaire account.