Hotel revenue management consulting is an independent review of how a hotel prices, distributes and forecasts its rooms, followed by the strategy, calendar, reports and training to earn more from the same inventory. Unlike outsourced revenue management, the consultant does not make the daily decisions; your team does, with a better plan.
Demand drivers in Aspen: Aspen Snowmass and Vail ski season; X Games and Food & Wine Classic; Summer music festivals; Bravo! Vail. Typical guests: Affluent ski groups and families on 4 to 7 night stays, summer festival-goers. Where the work starts: Luxury-tier holiday-week pricing, minimum stays over peak weeks, and mud-season floors.
Hotels in Aspen and Vail sell to luxury leisure guests, groups, weddings and conferences. We protect holiday weeks from discounted group business, manage length-of-stay controls over peak weeks and track the summer festival calendar. Group business and conferences help fill early winter and summer shoulder weeks, while mud season relies on packages and limited operations.
The full service is described on our hotel revenue management consulting page; this page covers how it applies in Aspen.