Hotel revenue management outsourcing means an external team takes over the revenue manager role: daily rate and inventory decisions, restrictions, forecasting, distribution and reporting. You keep control of the hotel and see every decision; the work, the tools and the expertise are provided for a monthly fee instead of a salary.
Demand drivers in Charlotte: NASCAR at Charlotte Motor Speedway; Panthers and Hornets seasons; Banking and corporate travel; US National Whitewater Center. Typical guests: Corporate travellers midweek, race and game-day groups at weekends. Where the work starts: Race-week premiums, corporate rate cards, and weekend event pricing.
Charlotte hotels depend on corporate negotiated rates, conventions at the Charlotte Convention Center and sports and racing weekends. We protect race weeks and big game weekends from discounted corporate and group rates, set convention-week pricing early and track comp sets separately for Uptown, SouthPark, the airport corridor and Concord. Weekend leisure needs its own pricing because it rarely follows corporate patterns.
The full service is described on our outsourced revenue management for hotels page; this page covers how it applies in Charlotte.