Show up where guests compare prices. And send them to your own website.Google, trivago, TripAdvisor and Kayak show your hotel next to every OTA selling it. With accurate rates, a connected booking engine and a complete business profile, your direct link can win the click and the commission. We set that up and keep it accurate. Revenuenaire runs Google Hotel Ads optimization for hotels, resorts and serviced apartments in Medellín, remotely and scheduled in Colombia Time (UTC-5), with 100+ properties optimized in and around the market.
Revenuenaire provides Google Hotel Ads optimization for hotels, resorts and serviced apartments in Medellín, Colombia, remotely and in Colombia Time (UTC-5). In Medellín, rates peak August and December and soften April to May, so the work is built around that calendar. Google Hotel Ads optimization is priced per property and quoted after a short call, because the scope depends on the number of properties and room types.
Start in the chat or by email. Last updated .
100+
Properties optimized in and around Medellín
Colombia Time
Sessions scheduled in your local time
No long-term lock-in
Fixed scope and price, agreed before work starts
Google Hotel Ads optimization is the work of making a property rank, convert and price correctly on Google: completing the content the channel scores, ordering photos for the search result, structuring rate plans and promotions, and keeping rates in parity with your other channels. Google free booking links and Hotel Ads, trivago, TripAdvisor and Kayak: accurate rates, a direct link that wins, business profile and reviews.
Medellín sells mostly through Airbnb and Booking.com. Medellín hotels serve business, conference and leisure guests. Plaza Mayor and the city's convention calendar bring group demand, while El Poblado boutique hotels compete with apartment rentals. We protect Feria and December dates, set corporate rates for weekday travellers, and track comp sets between El Poblado, Laureles and the business district.
Airbnb dominates monthly stays and El Poblado apartments, while Booking.com captures shorter stays and hotels. We keep monthly and short-stay pricing consistent and highlight workspace, internet speed and building amenities in every listing. Event dates need aligned minimum stays across channels.
The full service is described on our google hotel ads optimization page; this page covers how it applies in Medellín.
Your Google Business Profile is the hotel listing Google shows in Search and Maps. We complete it: categories, amenities, photos, rooms, sustainability and accessibility attributes, and the descriptions that feed Google's hotel search filters.
Google shows your official site alongside OTAs when your booking engine or channel manager feeds live rates. We connect or verify the feed, make sure your direct rate is accurate and competitive, and set up free booking links first and Hotel Ads campaigns where they pay.
A metasearch click lands on your booking engine. We check the landing page, rate display, mobile experience and the incentives, such as member rates or perks, that turn the click into a direct booking rather than a bounce back to an OTA.
Rating and review recency drive metasearch placement and the click. We set up review acquisition, response templates and the TripAdvisor and trivago profile details that keep your rating visible and current.
US and European remote workers on 1 to 3 month stays, and short-stay leisure visitors.
Channels: Airbnb and Booking.com.
Monthly discount ladders, event premiums in August and December, and unit positioning inside dense El Poblado supply.
For Google Hotel Ads optimization, that starts from January to March, the strongest window in Medellín, and works back to the quiet months.
Medellín has become one of Latin America's best-known remote-work cities, and that shapes everything about pricing. Spring-like weather year-round, good internet and lively neighbourhoods draw US and European digital nomads for one to three months, while short-stay visitors come for nightlife, coffee tours and the city's festivals. The Feria de las Flores in August and the December Alumbrados lights are the two big event peaks, with the January to February dry season close behind. El Poblado and Laureles carry most of the supply, so competition is intense. We price Medellín with monthly discount ladders, event premiums and careful positioning within each building and block.
Dry season, North American winter escapes and returning remote workers. Monthly bookings arrive early, so hold long-stay pricing firm.
Rainy months and Semana Santa, with fewer nomads. Use monthly discounts and protect nightly floors.
Mid-year holidays and Colombiamoda in July bring domestic and fashion visitors. Short-stay demand improves.
The Feria de las Flores and the Silleteros parade bring national and international visitors. Raise rates and set minimum stays.
October rains slow demand, but conferences and remote workers keep occupancy steady. Monthly offers help fill gaps.
Alumbrados lights along the river and holiday travel. Short-stay rates and minimum stays rise sharply.
Tourist rentals in Medellín must be registered in Colombia's National Tourism Registry (RNT), and the city has increased inspections of unregistered rentals. Many El Poblado buildings restrict short stays through their horizontal property rules. Check your registration and building rules before listing, and confirm how platform fees and taxes appear in your price.
Metasearch sites do not sell rooms; they compare the prices of everyone who does, including you. Google shows your official site in free booking links when it has a live rate, and in Hotel Ads when you bid. trivago, TripAdvisor and Kayak work the same way. The listing with an accurate, competitive rate and a strong rating gets the click.
Most hotels either have no direct rate in metasearch at all, so every click goes to an OTA, or a direct rate that is higher than the OTA rate because of parity mistakes. Both hand the booking, and the commission, to someone else.
Our metasearch optimization gets your direct rate live and accurate, completes the profiles that carry your rating, and sets up the measurement that shows how much commission you are saving.
Metasearch does not replace OTAs; it lets you compete with them on the same screen. A hotel with optimized Booking.com, Expedia and Agoda listings and a winning direct link in metasearch gets the best of both: reach from the OTAs and margin from direct bookings.
Pair this with a booking engine or direct booking website review if your current site cannot take a live feed.
In Medellín, that means starting with monthly discount ladders, event premiums in August and December, and unit positioning inside dense El Poblado supply.
Build monthly discounts for one, two and three-month stays, aimed at remote workers who return each year.
Raise short-stay rates and minimum stays for Feria de las Flores in August and the December Alumbrados.
Position El Poblado listings carefully against nearby supply, pricing quieter units and views above noisy streets near Parque Lleras.
Offer deeper 28-night discounts in April, May and October, when heavier rains slow short-stay demand and fewer nomads arrive.
Track Colombiamoda and conference dates at Plaza Mayor, raising rates for nearby hotels and apartments.
Fully outsource your revenue management in Medellín
A dedicated revenue manager runs these moves and the daily pricing for you, month to month.
Every move above is built into the strategy we set up or run for your Medellín property.
A new listing on the channel
You have just connected Google and want it to rank and convert from the first week, not after months of guessing.
A listing that gets views but few bookings
Visibility is fine but conversion is low, which usually points to content, photos or rate plans on Google.
A channel that costs commission and brings little
You pay commission on Google but the share of bookings is small compared with your other channels.
A portfolio with inconsistent channel setup
Different listings have different content quality and rate plans on Google, and nobody owns the standard.
Send us your Google listing, website and booking engine or channel manager details. We check what feeds exist and how your direct rate compares with the OTAs today.
Same day
Rate accuracy, parity, profile completeness on Google, TripAdvisor and trivago, and the landing page a click arrives on.
Feed verified or connected, free booking links live, Business Profile and metasearch profiles completed, Hotel Ads structured where they pay.
Live implementation
Conversion tracking in place and a 30-day check of impressions, clicks, direct bookings and commission saved.
30-day check-in
Google Hotel Ads optimization is quoted per property after a short call. You get a fixed scope and price before any work starts.
| Option | What you get | Price |
|---|---|---|
| Single property | Google Hotel Ads optimization for one property | Quoted |
| Several properties | One scope and one price for a group on Google Hotel Ads | Quoted |
Here is what hotel and short-term rental operators say after working with Revenuenaire.
“Within 3 months of working with Revenuenaire, our ADR went up by 42% and occupancy hit 94%. Their dynamic pricing strategy is exceptional.”
Mohammed A.
Boutique Hotel, Abu Dhabi
“We went from struggling Airbnb listings to fully optimized properties generating 3x the revenue. The team genuinely cares about your results.”
Sarah T.
STR Portfolio Owner, Miami
“Revenuenaire ongoing management is exactly what we needed. Weekly reports, transparent communication and consistent RevPAR growth.”
Karim B.
Resort Manager, Marrakech
Answers written for Medellín, Colombia.
Airbnb and Booking.com. com captures shorter stays and hotels. We keep monthly and short-stay pricing consistent and highlight workspace, internet speed and building amenities in every listing. For Google Hotel Ads optimization, google is optimized alongside your other channels, with rate parity checked, so adding reach never creates a conflict.
For Google Hotel Ads optimization, on Google, we align promotions, rate plans and content with these windows so Google visibility peaks when demand does. Peak demand in Medellín: Feria de las Flores in August, December holidays, and the January to February dry season. August: The Feria de las Flores and the Silleteros parade bring national and international visitors. Raise rates and set minimum stays. December: Alumbrados lights along the river and holiday travel. Short-stay rates and minimum stays rise sharply.
US and European remote workers on 1 to 3 month stays, and short-stay leisure visitors. Demand is driven by Feria de las Flores and Christmas lights (Alumbrados). For Google Hotel Ads optimization, content and photo order on Google are written for the guests who actually search for Medellín.
For Google Hotel Ads optimization, location content, photos and amenity highlights on Google are written around the specific part of Medellín the property is in. El Poblado: Provenza and Parque Lleras nightlife plus the city's densest Airbnb supply. Competition is intense, so building amenities, views and noise levels shape pricing. Laureles-Estadio and Envigado behave differently and are treated separately.
Build monthly discounts for one, two and three-month stays, aimed at remote workers who return each year. Next: position El Poblado listings carefully against nearby supply, pricing quieter units and views above noisy streets near Parque Lleras. For Google Hotel Ads optimization, the first changes on Google are content completeness and the cover photo, because those decide whether a Medellín traveler clicks.
Check your registration and building rules before listing, and confirm how platform fees and taxes appear in your price. Tourist rentals in Medellín must be registered in Colombia's National Tourism Registry (RNT), and the city has increased inspections of unregistered rentals. For hotel channel work, occupancy and tourist taxes decide whether rates are shown inclusive or exclusive; licensing and night caps mainly apply to short-term rentals. For Google Hotel Ads optimization, licence numbers, tax display and cancellation terms are set on Google so the listing is compliant and consistent with your other channels.
Medellín hotels serve business, conference and leisure guests. Plaza Mayor and the city's convention calendar bring group demand, while El Poblado boutique hotels compete with apartment rentals. This is the context Google Hotel Ads optimization is built around in Medellín.
For Google Hotel Ads optimization, revenue managers who price properties daily do the optimization, so content, rates and promotions are tuned together and not in isolation. Revenuenaire has optimized 100+ properties in and around Medellín and works remotely in Colombia Time (UTC-5). Locally, that knowledge shows up in decisions such as this: raise short-stay rates and minimum stays for Feria de las Flores in August and the December Alumbrados.
Google Hotel Ads optimization is priced per property and quoted after a short call, because the scope depends on the number of properties and room types. The scope of Google Hotel Ads optimization is the same in every market, but the plan is not: in Medellín we would start from January to March: Dry season, North American winter escapes and returning remote workers. Monthly bookings arrive early, so hold long-stay pricing firm. To start, open the chat or send an email with your property type and size in Medellín.
Yes. Google Hotel Ads Optimization in Medellín is delivered remotely and scheduled in Colombia Time (UTC-5), and 100+ properties in and around Medellín have been optimized by Revenuenaire, including in areas such as El Poblado. It is implemented live on Zoom in your Google extranet or through your channel manager, scheduled in your time zone. Start in the chat or by email and tell us what you run in Medellín.
Results depend on the property, the starting point and the season, so we do not promise a number. In Medellín the first gains from Google Hotel Ads optimization usually come from the changes with the clearest local signal: position El Poblado listings carefully against nearby supply, pricing quieter units and views above noisy streets near Parque Lleras. Progress is reviewed against your own occupancy, ADR and RevPAR, not a market average.
Everything else Revenuenaire offers in Medellín, for hotels and for Airbnb and short-term rentals. Each service has its own page for this market.
Back to revenue management in Medellín, or read the national page for google hotel ads optimization.
If you also run properties outside Medellín, the same services are available in these markets, each page written for that market's own seasons, areas and rules.
Tell us what you run in Medellín and what you need. A revenue manager replies in Colombia Time, confirms the scope and the price, and starts only when you say so.
