Hotel revenue management consulting is an independent review of how a hotel prices, distributes and forecasts its rooms, followed by the strategy, calendar, reports and training to earn more from the same inventory. Unlike outsourced revenue management, the consultant does not make the daily decisions; your team does, with a better plan.
Demand drivers in New Orleans: Mardi Gras; Jazz Fest and French Quarter Festival; Essence Fest and Sugar Bowl; Convention traffic at the Morial Center. Typical guests: Festival groups and couples on 3 to 5 night stays in the Marigny, Bywater, Uptown and the Garden District. Where the work starts: Mardi Gras and Jazz Fest premiums with 4-plus-night minimums, hurricane-season floors, and licence-compliant positioning by neighbourhood.
New Orleans hotels compete across French Quarter boutique hotels, Central Business District convention hotels and Uptown inns. Segments include festival visitors, convention attendees, corporate travellers and wedding groups. We protect Mardi Gras and Jazz Fest from discounted groups, manage convention blocks and set summer rates and packages to fill hurricane season.
The full service is described on our hotel revenue management consulting page; this page covers how it applies in New Orleans.