Hotel revenue management consulting is an independent review of how a hotel prices, distributes and forecasts its rooms, followed by the strategy, calendar, reports and training to earn more from the same inventory. Unlike outsourced revenue management, the consultant does not make the daily decisions; your team does, with a better plan.
Demand drivers in Tucson: Tucson Gem, Mineral and Fossil Showcase; Winter snowbird season; University of Arizona calendar; Saguaro National Park and resort spas. Typical guests: Snowbirds on monthly stays, gem-show exhibitors, and university families. Where the work starts: Gem-show premiums set a year ahead, monthly winter rate cards, and summer floors.
Tucson hotels and resorts sell winter leisure, gem-show demand, university business, medical travel and summer resort staycations. We set displacement rules for gem-show room blocks, build comp sets separating resorts, downtown and the airport corridor, and use spa and golf packages to drive summer occupancy from Phoenix and local residents.
The full service is described on our hotel revenue management consulting page; this page covers how it applies in Tucson.