Google Vacation Rentals and TripAdvisor are search and metasearch channels: they show your property, rates and availability to travelers who have not decided where to book. Optimizing them means accurate listing content and photos, rate parity and availability across channels, and a direct booking link that is competitive with the OTAs.
Santiago sells mostly through Airbnb and Booking.com. Airbnb revenue management in Santiago means running two peaks. We set summer premiums for coastal properties and Lastarria, then switch to ski-season pricing in Las Condes and Providencia, where guests want quick access to the mountains. Corporate demand supports midweek pricing year-round. Monthly stays help fill May and the spring shoulder, while New Year in Valparaíso deserves long minimums and early pricing.
Airbnb leads for apartments and coastal homes, while Booking.com is strong for hotels and regional travellers. Many Brazilian and Argentine guests compare prices across both. We keep dual-season pricing aligned, show ski access and transport clearly, and use long-stay discounts in the shoulder months.
The full service is described on our other ota optimization page; this page covers how it applies in Santiago.