Google Vacation Rentals and TripAdvisor are search and metasearch channels: they show your property, rates and availability to travelers who have not decided where to book. Optimizing them means accurate listing content and photos, rate parity and availability across channels, and a direct booking link that is competitive with the OTAs.
Brno sells mostly through Booking.com, Airbnb and Expedia. Brno Airbnb hosts earn most when they stop treating the city like Prague. Weekday stays from engineers, consultants and visiting academics matter as much as weekends, so we keep weekdays priced for business and offer weekly rates for project work. Fair weeks need their own rates and minimum stays loaded as soon as the exhibition calendar is published, and July and August need realistic floors rather than high summer rates.
Booking.com leads for both business and leisure guests, while Expedia brings international corporate travellers and some fair visitors. Airbnb suits longer project stays and families visiting students. For hotels, corporate booking tools matter midweek, so we keep negotiated rates loaded and visible there alongside the OTAs.
The full service is described on our other ota optimization page; this page covers how it applies in Brno.