Google Vacation Rentals and TripAdvisor are search and metasearch channels: they show your property, rates and availability to travelers who have not decided where to book. Optimizing them means accurate listing content and photos, rate parity and availability across channels, and a direct booking link that is competitive with the OTAs.
Chamonix sells mostly through Airbnb, Booking.com, Vrbo and Abritel. Ski-market Airbnb pricing in the Alps is about weeks, not nights. We build a rate for every Saturday-to-Saturday week of the season, ranked by which holiday zones it serves, and protect the February and New Year weeks from short-stay fragmentation. In January and late March we allow 3 to 5 night stays to fill around weekly bookings. Summer in Chamonix and Annecy works more like a city market, with nightly pricing and event premiums.
Booking.com and Airbnb lead for apartments, while Vrbo and Abritel remain strong for chalets booked by French and Dutch families a full week at a time. Specialist ski agents and tour operators still sell a big share of winter capacity. We keep weekly rates consistent across channels and close short stays on OTAs during the February peak.
The full service is described on our other ota optimization page; this page covers how it applies in Chamonix.