Hotel revenue management consulting is an independent review of how a hotel prices, distributes and forecasts its rooms, followed by the strategy, calendar, reports and training to earn more from the same inventory. Unlike outsourced revenue management, the consultant does not make the daily decisions; your team does, with a better plan.
Demand drivers in Omaha: The Men's College World Series at Charles Schwab Field; The Berkshire Hathaway annual meeting; CHI Health Center conventions and concerts; Henry Doorly Zoo and Old Market tourism. Typical guests: Baseball families and fans on stays of up to two weeks, shareholders for the Berkshire weekend, and midweek business travellers. Where the work starts: College World Series pricing that follows the bracket, Berkshire weekend premiums, and winter floors.
Omaha hotels balance Berkshire and College World Series compression, convention groups at the CHI Health Center, corporate accounts and medical travel to UNMC and nearby hospitals. We protect transient inventory during the two peak events instead of committing to low team or group rates too early, keep separate comp sets for downtown, midtown and west Omaha, and use zoo and family packages to lift summer weekends after the College World Series ends.
The full service is described on our hotel revenue management consulting page; this page covers how it applies in Omaha.