Hotel revenue management consulting is an independent review of how a hotel prices, distributes and forecasts its rooms, followed by the strategy, calendar, reports and training to earn more from the same inventory. Unlike outsourced revenue management, the consultant does not make the daily decisions; your team does, with a better plan.
Demand drivers in Tulsa: BOK Center concerts and Cain's Ballroom; Gathering Place park and the Route 66 corridor; Energy and aerospace business travel; Tulsa State Fair in late September. Typical guests: Concert and event visitors on weekends, energy and aerospace business travellers midweek, and Route 66 road-trippers. Where the work starts: Event-night premiums, weekday business rates, and winter floors.
Tulsa hotels mix corporate travel from energy, aviation and aerospace firms with convention groups downtown, concert visitors and casino-resort competition on the edge of the city. We split comp sets between downtown, the airport area and south Tulsa, set group displacement rules around conventions and the State Fair, and use event-night restrictions on concert dates. Weekend packages tied to the Gathering Place and the arts district help when corporate demand fades.
The full service is described on our hotel revenue management consulting page; this page covers how it applies in Tulsa.