Google Vacation Rentals and TripAdvisor are search and metasearch channels: they show your property, rates and availability to travelers who have not decided where to book. Optimizing them means accurate listing content and photos, rate parity and availability across channels, and a direct booking link that is competitive with the OTAs.
Green Bay sells mostly through Airbnb, Vrbo and Booking.com. For Airbnb in Green Bay, each Packers home game is its own event: we raise rates the moment the schedule is released, allow two-night stays around game day, and adjust for kickoff time and opponent. Up the peninsula, Door County cottages follow a resort pattern, with weekly or multi-night minimums in July, firm Saturday rates in June and August, and colour-season weekends priced close to summer levels. Spring and early winter need deliberate weekly offers.
Vrbo is strong for Door County family cottages, Airbnb leads for couples and smaller homes, and Booking.com captures football fans searching hotels near Lambeau. We keep parity, set clear game-day policies everywhere and avoid OTA discounts on home-game weekends.
The full service is described on our other ota optimization page; this page covers how it applies in Green Bay.