Google Vacation Rentals and TripAdvisor are search and metasearch channels: they show your property, rates and availability to travelers who have not decided where to book. Optimizing them means accurate listing content and photos, rate parity and availability across channels, and a direct booking link that is competitive with the OTAs.
Seville sells mostly through Airbnb, Booking.com and Vrbo. Seville's short-term rental calendar is dominated by Semana Santa and the Feria. We set long minimum stays and the year's highest rates for both, open booking windows early, and price apartments on procession routes or close to the Feria grounds with extra premiums. Summer heat drags demand down, so we use weekly discounts and air-conditioning messaging. Autumn is the second-best season and deserves firm weekend rates.
Booking.com leads for hotels and short stays, Airbnb for apartments, and Expedia brings North American couples. Many festival visitors book months ahead, while summer guests book close in. We keep parity, highlight air conditioning and rooftop terraces, and open festival dates early on every channel.
The full service is described on our other ota optimization page; this page covers how it applies in Seville.