Google Vacation Rentals and TripAdvisor are search and metasearch channels: they show your property, rates and availability to travelers who have not decided where to book. Optimizing them means accurate listing content and photos, rate parity and availability across channels, and a direct booking link that is competitive with the OTAs.
Cornwall sells mostly through Airbnb, Vrbo, Booking.com and Sykes. Cornwall and Devon holiday lets live or die by school-holiday weeks. We set Saturday-to-Saturday stays in July and August with premium rates, price Easter and half-terms near peak, and open short breaks in the shoulders for couples, walkers and dog-owners. Pricing also needs to help hit the 70-night letting threshold for business rates, so shoulder occupancy matters as much as summer rates.
Airbnb and Vrbo lead for family weekly stays in Cornwall and Devon, while Sykes Cottages and Booking.com matter for cottages and short breaks. We keep parity, avoid discounting school-holiday weeks, and highlight sea views, dog-friendly policies and parking, which guests often filter for.
The full service is described on our other ota optimization page; this page covers how it applies in Cornwall.