An Airbnb revenue forecast is a month-by-month projection of occupancy, ADR and revenue for one property, shown next to the same figures for comparable listings. It is used to test a purchase, an arbitrage lease or a new listing before money is committed, and to set revenue targets for a live listing.
Demand drivers in Raleigh: Duke, UNC and NC State calendars; Research Triangle corporate travel; Basketball rivalry weekends; Medical travel to Duke and UNC hospitals. Typical guests: University families and corporate guests on 2 to 4 night stays, medical travellers on longer stays. Where the work starts: Graduation and game-weekend premiums, medical-stay weekly rates, and corporate midweek pricing.
Short-term rental revenue in the Triangle depends on knowing which campus calendar a listing sits on. A Chapel Hill home within walking distance of Kenan Stadium earns its year on perhaps a dozen dates, so we set two or three night minimums and premium rates on those well in advance. Durham listings near the hospital get weekly and monthly discounts aimed at patient families. Raleigh units close to downtown carry corporate weekday pricing, with weekend rates tuned to concerts and State Fair traffic.
The full service is described on our airbnb revenue forecast page; this page covers how it applies in Raleigh.