Google Vacation Rentals and TripAdvisor are search and metasearch channels: they show your property, rates and availability to travelers who have not decided where to book. Optimizing them means accurate listing content and photos, rate parity and availability across channels, and a direct booking link that is competitive with the OTAs.
South Bend sells mostly through Airbnb, Vrbo and Booking.com. Revenue management for South Bend rentals is mostly about a few autumn Saturdays and how early they are priced. We load the Notre Dame home schedule as soon as it is announced, tier games by opponent, and set two or three night minimums with strict cancellation terms for the biggest dates. Commencement gets its own premium. Outside those weekends we price for visiting faculty, medical and business guests with weekly rates, and open summer weekends to Chicago families heading for the lake.
Airbnb and Vrbo split game-weekend demand, with Vrbo strong for larger alumni groups and families. Booking.com and Expedia catch fans who book hotels and visiting professors arriving through South Bend International Airport or on the South Shore Line from Chicago. We keep parity and adjust policies by date, with firmer cancellation terms on home-game weekends.
The full service is described on our other ota optimization page; this page covers how it applies in South Bend.