Hotel revenue management consulting is an independent review of how a hotel prices, distributes and forecasts its rooms, followed by the strategy, calendar, reports and training to earn more from the same inventory. Unlike outsourced revenue management, the consultant does not make the daily decisions; your team does, with a better plan.
Demand drivers in Baltimore: Preakness Stakes; Naval Academy events; Annapolis boat shows and sailing season; Inner Harbor conventions and Ravens season. Typical guests: Regional visitors and event travellers on 2 to 3 night stays. Where the work starts: Event premiums, sailing-season weekend rates, and winter floors.
Baltimore hotels sell to convention groups, sports fans, medical visitors and business travellers, while Annapolis hotels rely on Academy families, sailing visitors, government business during the legislative session and weddings. We protect Commissioning Week and boat show dates from discounted group business, track convention and game schedules and manage medical and government rate segments carefully.
The full service is described on our hotel revenue management consulting page; this page covers how it applies in Baltimore.