Google Vacation Rentals and TripAdvisor are search and metasearch channels: they show your property, rates and availability to travelers who have not decided where to book. Optimizing them means accurate listing content and photos, rate parity and availability across channels, and a direct booking link that is competitive with the OTAs.
Detroit sells mostly through Airbnb, Vrbo and Booking.com. Detroit Airbnb revenue management means building a dense event calendar and pairing it with weekday business demand. We load Movement, the Grand Prix, the Auto Show, Lions and Tigers games and big concerts with event premiums. Weekdays are priced for automotive and corporate travellers, with weekly discounts for project teams. Winter floors stay firm, using length-of-stay discounts instead of deep cuts.
Airbnb is strongest for event groups and leisure visitors, Booking.com and Expedia for corporate and international travellers, and Vrbo for families visiting relatives. We use parity across channels, remove promotions on major event weekends, and keep weekday business rates competitive on Booking.com.
The full service is described on our other ota optimization page; this page covers how it applies in Detroit.