Google Vacation Rentals and TripAdvisor are search and metasearch channels: they show your property, rates and availability to travelers who have not decided where to book. Optimizing them means accurate listing content and photos, rate parity and availability across channels, and a direct booking link that is competitive with the OTAs.
Québec City sells mostly through Airbnb, Booking.com and Vrbo. Short-term rental pricing in Québec City is mostly about proximity to the walls and timing around events. We build a premium ladder from Vieux-Québec outward, set 3-night minimums for Festival d'été and Carnaval weekends, and price cruise-season weekends close to summer levels. Winter listings with parking and easy access to the ski hills can hold higher rates than city-only units.
Booking.com and Expedia are strong for US and Ontario couples booking hotels, Airbnb leads for Old Town and Saint-Jean-Baptiste apartments, and Vrbo picks up families and ski groups. We keep CITQ numbers and pricing consistent across channels and use promotions only in the March, April and November gaps.
The full service is described on our other ota optimization page; this page covers how it applies in Québec City.